Thursday, 5 January 2012

How does your media product represent particular social groups?

There are only four pictures on my front cover and the only social group which they represent are teenagers and young adults. This is represented by the age of the models which I use in all the pictures. They are ages 17- 20. I particularly did not single out a sub such as “emo” or “chav”, because I don’t have a specific audience of that type which I am trying to target. I felt that such stereotypes automatically leads to narrow casting the audience at this age.. In the contents page it represents the same age group, the models are from aged 15 to 19. The double page spread represents the same age because the model I used was aged 17. However I am aware that the dominant representation is of the white ethnic group. This is because where I live on the Isle of Wight, 97% of the population is of white ethnicity. Bizarrely I have no black friends. Mixed ethnic representations is a real issue for Island students. So this has contributed to the reason why all of my models are white. I have not done this on purpose and I understand it would be a lot more rounded and fair if I had a black model in there, I would work hard in my next issue to address this weakness.

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